The U.S. Women's soccer team made history on July 5th after winning the World Cup for the third time. Their prize? $2 million.

Not bad until you learn that the men's teams were awarded $9 million--simply for losing in the second round. Why? Because according to FIFA's leadership, equal pay for women is "nonsense."

The final match, watched by millions of fans, was one for the record books: The U.S. scored four goals in the first 16 minutes, winning the game--and the cup--with the most goals of any final in Women's World Cup History. Yet FIFA officials continue to mock female players' demands for fair pay and other discriminatory treatment. Last year, FIFA's secretary general called equal pay for women "nonsense" and said that "we are still another 23 World Cups before potentially women should receive the same amount as men." That's 92 more years of pay discrimination.

This is outrageous, but with media coverage around the game growing, FIFA's gender pay discrimination is finally getting some attention. If enough of us stand up to FIFA while billions of people and international media are watching, we can force FIFA to start respecting women and end its discriminatory pay practice.